The Boundless Banality of Beige: A Rant

© Gloria Jaroff

This article was originally published on Common Edge

I am tired of design magazines and paint companies trying to sell me on dull “neutral” colors. They claim ”Beige Is Back,” that there is a historical elegance and calming effect to monochromatic off-whites. I don’t buy it. A minimalistic approach to color in modern buildings and interiors doesn’t relax me—it puts me to sleep. When I awake, I am angry. The historical notion that bleached Greco-Roman temples represent beauty is a myth. The ancients never rendered their structures, interiors, and ornament without color. Their architecture was vividly polychromatic.

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